A relationship between a customer and their bank can last a lifetime. Actually, it can last generations. Banking has grown to include online and telephone options, savings and mutual funds, international currency accounts, and dozens of different types of services. The clientele has also grown to encompass hundreds of languages, dozens of types of daily services required, and an overall array of customer types. Customers of 20+ years are no longer okay with still have to press 1 for their main language choice, when this is the longest relationship they've had with any brand. So how do big banks still treat every person with a degree of personalized care and support when they're getting tens of thousands of calls per day?
We know being on the phone with a company is no one's favourite activity. Calling in for support is a dread all consumers share. Many are already frustrated by the time they have to call, usually because they've already picked out what they want to get and don't want to answer more questions, or they need help RIGHT NOW.
Now imagine being a traveller - they're paying long distance, they're away from home, and they definitely need to speak to a live agent to sort out their situation. Alternately, they may be planning or booking a trip, which is a high ticket item. They will want to speak with a real person to confirm they're getting what they want and for the right price. Both of these scenarios are why most travel companies still see up to 50% of their bookings through agents and the phone. For that 50% of your client base, Retreaver has an excellent solution to ensure your company is providing the best possible customer experience.
You send out 20,000,000 emails per month. Or, you run hundreds of campaigns with thousands of click-to-call results every month. You want to tag the clicks, track the calls, and route the experience many different ways. You want information on what campaign the call came from, where the user is located, and a series of other data points. You'd also like to AB test your messaging or your offers. How do you do this without needing to acquire millions of different phone numbers?
It was just over a year ago that Retreaver launched its rebrand from affiliate and call-tracking centric platform CallPixels. Today we are taking the next step toward our vision of building a customer success driven content management system. Over the next ten months we will develop our product suite faster than ever in order to deliver a solution that's just right for every segment of our user base. Retreaver's brand new product edition, Retreaver Perform, is our first step in this mission.
Email marketing is one of the main tools in the modern omnichannel marketer's toolkit. It's fast, it's scalable, and if you've built your email list through opt-ins and subscriptions, the ROI is appealing. However, it's 2016 and most people check their emails on their phones. That means the rush to optimize email offers for mobile has included mobile friendly websites, smaller files sizes for imagery, and more. Sometimes though, email offers have calls to action that will include converting to another site or a form and filling it in - while possible on mobile, it's hardly ideal. For performance marketers that need to get lead data in order to pass it on, or enterprise marketers running contests and collecting leads - what do you do?
What is uptime? Reliability, security, peace of mind, money, time, etc.
Retreaver is fully aware of the enormous impact downtime events have on our customers. We know that customers lose large amounts of money any time their phone systems go down. Beyond revenue, unquantifiable things like trust are lost, and the repercussions can be enormous. That's why we work with our partners to ensure our uptime is unbeatable. Here's how we do it.
As a cloud platform, Retreaver understands how important APIs are to all aspects of business. Organizations are adopting separate services faster than ever before, but need to integrate, organize, and optimize the performance of each. That's because today's successful marketers are focussed on performance and ROI. They're also omnichannel marketers that require many different technologies that work together.
To work even better for our users, we have an easy-to-use API and interface with many services and platforms you use already, including AdWords, Eloqua, and more.
We're thrilled to announce that CallPixels (2012-2014) is now Retreaver! Here's how we're getting even better at managing personalized customer sales experiences at scale:
In 2012, we started CallPixels – a bootstrapped operation running out of Colorado Springs with the idea of minimizing customers’ frustration and getting them where they need to go instantly by seamlessly integrating phone and web user experiences.